At 10game, your personal data is handled with the same level of care and precision that we bring to our gaming platform. This Privacy Policy explains exactly what information we collect, why we collect it, how it is used, and the rights you hold as a registered player in Pakistan. We believe you deserve total transparency — no jargon, no hidden practices.
10game's data practices are built around six core principles. Every decision we make about your personal information is guided by these commitments.
10game does not sell, rent, or trade your personal data to any third party for marketing purposes. Your information belongs to you — full stop. It is only shared where strictly necessary for service delivery or legal compliance.
All data transmitted between your device and 10game's servers is protected using industry-standard TLS encryption. Sensitive data — including KYC documents, payment details, and account credentials — is encrypted both in transit and at rest.
You have the right to access, correct, export, or request deletion of your personal data at any time. 10game honours all data subject requests within a reasonable timeframe and without unnecessary barriers or fees.
10game collects only the personal data that is genuinely necessary to provide our services, comply with regulatory KYC obligations, and process PKR transactions via JazzCash, EasyPaisa, and other supported payment methods. We do not collect data for its own sake.
Personal data is not kept indefinitely. 10game applies clear data retention schedules — once your data is no longer required for the purpose it was collected, or the legally mandated retention period has elapsed, it is securely deleted or anonymised.
Any promotional communications from 10game — whether via email or platform notifications — include a clear, one-click opt-out mechanism. You may withdraw your marketing consent at any time without affecting your ability to use the platform.
10game collects personal data across several categories depending on how you interact with the platform. The table alongside summarises the main data types, the purpose of collection, and the legal basis on which we process each category. All collection is proportionate and purposeful.
| Data Category | Examples | Purpose | Legal Basis |
|---|---|---|---|
| Identity Data | Full name, CNIC number, date of birth, nationality | KYC verification, age check, account registration | Legal obligation / Contract |
| Contact Data | Email address, mobile number, city (e.g., Karachi, Lahore) | Account communication, support, notifications | Contract / Legitimate interest |
| Financial Data | JazzCash/EasyPaisa wallet ID, bank account details, transaction history | PKR deposits, withdrawals, fraud prevention | Legal obligation / Contract |
| Technical Data | IP address, device type, browser, operating system | Platform security, duplicate account detection | Legitimate interest |
| Usage Data | Game sessions, bet history, login timestamps | Responsible gaming monitoring, platform improvement | Legitimate interest / Contract |
| Marketing Data | Promotion preferences, email opt-in status | Sending relevant offers and bonuses | Consent (opt-in only) |
| Document Data | Scanned CNIC, passport copy, utility bill | KYC identity and address verification | Legal obligation |
10game ("we", "us", "the Platform") is committed to protecting the privacy of every individual who interacts with our online gaming and sports betting platform. This Privacy Policy ("Policy") describes in clear terms how 10game collects, processes, stores, shares, and protects personal data in connection with the provision of our services to players in Pakistan and internationally.
This Policy is written in plain English and is intended to be fully understandable to our player base. Where legal or technical language is unavoidable, we have provided plain-language explanations alongside. If anything in this Policy is unclear, you are encouraged to contact 10game support for clarification before registering an account or making a deposit.
This Policy should be read alongside the 10game Terms & Conditions and Responsible Gaming Policy, both of which form part of the overall agreement between you and 10game.
For the purposes of applicable data protection legislation, 10game operates as the data controller in respect of personal data collected through the 10game website and associated services. As data controller, 10game determines the purposes and means of processing your personal data and is responsible for ensuring that such processing is conducted lawfully, fairly, and transparently.
10game operates under an international gaming licence and maintains data processing practices in accordance with the data protection requirements stipulated by the applicable licensing jurisdiction. While Pakistan does not yet have a comprehensive standalone data protection statute equivalent to international frameworks, 10game voluntarily applies internationally recognised data protection principles — including purpose limitation, data minimisation, storage limitation, and integrity and confidentiality — to all personal data it processes in connection with Pakistani players.
10game collects personal data through multiple touchpoints on the platform. The categories of data we collect, and the circumstances in which each is collected, are set out below.
When you register a 10game account, you provide us with identity and contact data including your full legal name, date of birth, residential address (including city — whether Karachi, Lahore, Islamabad, Faisalabad, or elsewhere in Pakistan), email address, and mobile phone number. During KYC verification, you may also upload identity documents such as your CNIC, passport, or driving licence, together with proof of address documentation.
When you access the 10game platform — whether via a desktop browser or mobile device — we automatically collect certain technical and usage data. This includes your IP address, device identifier, browser type and version, operating system, screen resolution, referral URL (the page you visited before arriving at 10game), pages viewed on the platform, session duration, and login timestamps. This data is collected to maintain platform security, detect and prevent fraud, and improve the overall user experience.
When you make a deposit or withdrawal on 10game using JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, or Visa/Mastercard, we collect the data necessary to process that transaction. For mobile money methods, this includes your registered mobile wallet number. For bank transfers, this includes your account title and IBAN. We do not store full card numbers; card payment processing is handled by our PCI-DSS compliant payment processor partners.
In some circumstances, 10game may receive personal data about you from third-party sources. This may include identity verification data from our KYC service provider, fraud risk scores from our fraud prevention partner, or data from self-exclusion registers where you have previously registered a voluntary gambling ban. 10game uses such third-party data only for the specific purpose for which it was obtained and in accordance with the terms of our agreements with those providers.
10game uses cookies and similar tracking technologies to operate the platform effectively and to improve your experience. A cookie is a small text file placed on your device by the 10game website. Cookies do not contain viruses or executable code — they are simple data files used for specific, defined purposes.
10game uses the personal data it collects for specific, defined purposes. We do not process personal data in ways that are incompatible with the purpose for which it was originally collected. The primary uses of your personal data are as follows:
10game does not sell, rent, or otherwise transfer your personal data to third parties for their own commercial purposes. Personal data is shared only in the limited circumstances described below, and always subject to appropriate contractual safeguards.
10game engages carefully selected third-party service providers who process personal data on our behalf to support the delivery of our services. These include our KYC and identity verification partner, our payment processing partners (including local Pakistani payment gateway integrations for JazzCash and EasyPaisa), our fraud detection and prevention service, our cloud hosting and data storage provider, and our customer support platform. All such providers are bound by data processing agreements that restrict their use of your data to the specific services they provide to 10game.
Some personal data — specifically your player ID and session token — is shared with our licensed game providers (including Evolution Gaming, Pragmatic Play, and others) for the purpose of delivering game content and recording game outcomes. These providers do not receive your full identity data and are bound by confidentiality obligations under our licensing agreements.
10game may be required to disclose personal data to regulatory authorities, law enforcement agencies, or courts in response to a lawful request, court order, or legal obligation. In such circumstances, 10game will disclose only the minimum data necessary to satisfy the legal requirement and will, where permissible, notify the affected player of the disclosure.
Where a player has registered for self-exclusion on 10game, limited data (typically an identifier and exclusion status) may be shared with third-party responsible gaming registers or multi-operator self-exclusion schemes where 10game is a participant, for the purpose of giving effect to the self-exclusion across multiple platforms.
10game retains personal data for as long as is necessary for the purpose for which it was collected, and in accordance with any applicable legal or regulatory retention obligations. The following general retention periods apply:
Upon expiry of the applicable retention period, personal data is securely deleted or irreversibly anonymised, such that it can no longer be associated with any individual player.
10game implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or alteration. Our security programme includes the following measures:
As a player on 10game, you have the following rights in relation to your personal data. To exercise any of these rights, please contact 10game support via the live chat facility on the platform or by email at the address provided in Section 14 of this Policy.
10game will respond to all data rights requests within 30 days. In complex cases, this period may be extended by a further 60 days, in which case we will notify you of the extension and the reason for it.
10game takes the protection of minors extremely seriously. All players are required to provide proof of age as part of the KYC verification process, and accounts that cannot be verified as belonging to a person aged 21 or above will be suspended pending investigation. If 10game discovers that personal data has been collected from a minor inadvertently, that data will be deleted immediately and any associated account will be closed without delay.
If you are a parent or guardian and believe that a minor in your care has registered an account on 10game without your knowledge, please contact our support team immediately via live chat so that the account can be identified, suspended, and the data deleted.
10game may send you promotional communications about bonuses, new games, special events, and platform updates. These communications are only sent to players who have explicitly opted in to marketing during account registration or at a later point via their account settings. We do not send unsolicited marketing communications.
You may opt out of marketing communications at any time by clicking the unsubscribe link included in any marketing email, by adjusting your notification preferences in your 10game account settings, or by contacting 10game support and requesting removal from our marketing list. Opting out of marketing does not affect your ability to continue using 10game or receiving transactional service communications such as deposit confirmations and security alerts.
10game's platform infrastructure is hosted on servers located in secure data centres. In the course of delivering our services, personal data may be transferred to, and processed in, countries outside Pakistan. Where such transfers occur, 10game ensures that appropriate safeguards are in place to protect your personal data to a standard equivalent to the protections described in this Policy .
These safeguards may include contractual clauses incorporated into our agreements with service providers and data processors, binding corporate rules, or transfers to jurisdictions that maintain adequate data protection standards as recognised by the applicable licensing authority. By using 10game, you acknowledge that your personal data may be transferred internationally in accordance with the safeguards described in this Policy.
10game reserves the right to update or amend this Privacy Policy at any time. Where changes are material — meaning they significantly affect how your personal data is processed or your rights in relation to it — 10game will notify registered players via email or via a prominent notice on the platform prior to the changes taking effect. The updated Policy will always be accessible at 10game.ws/privacy-policy with the effective date clearly stated at the top.
Your continued use of the 10game platform following the posting of an updated Privacy Policy constitutes your acceptance of the revised terms. If you do not agree with any changes to this Policy, you should cease using the platform and may request closure of your account by contacting 10game support.
If you have any questions, concerns, or requests relating to this Privacy Policy or the way 10game processes your personal data, please do not hesitate to get in touch. Our support team is available daily during Pakistan Standard Time business hours and will respond to all privacy-related enquiries promptly and professionally.
For responsible gaming support, self-exclusion requests, or deposit limit adjustments, please visit the Responsible Gaming page or contact support directly via the live chat facility available on the platform 10game.ws.
Now that you know exactly how 10game protects your privacy, it is time to enjoy the full platform — live casino tables, cricket betting, PSL markets, over 1,200 slots, and instant PKR payouts via JazzCash and EasyPaisa. 21+ only. Please play responsibly.